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Ocean Beach Panarama Fish Eye.jpg
SF Zoological Society and Gardens


Restored Biodiverse Coastal Paradise

At San Franciscos South West corner resides hundreds of acres a biodiverse and environmentally fragile critical ocean front space. This park and beach was administered by numerous public agencies in a relatively disconnected manner. MKThink in collaboration with the San Francisco Zoo and Gardens, Recreation and Park Department, the Public Utilities Commission, and SPUR created a viable vision to connect the 200 acre zoo park with Ocean Beach. This led to the creation of a 50 acre coastal conservation zone within the joint Zoo and PUC grounds. The project was born from the previous Strategic Campus Plan that MKThink had created for the Zoo. It followed the plan's vision to create a natural sanctuary for a range of endangered and displaced northern Pacific and Arctic animals while providing seamless public access across previously inaccessible land.


DATE: 2019
CITY: San Francisco
STATE: California
SIZE/SCALE: 25 Acres
MARKETS: Community, Parks, and Recreation.
CHALLENGE: To create a multi agency public access area that prioritizes ecosystem sustainability and education.


CHALLENGE: Restore access to and preserve a viable ecosystem that is currently used for parking and materials storage
SERVICES: Turned the Zoo around from a geographically inward organization to one that embraces its position as a 100 acre park located on the Pacific Ocean with: Visioning, Analytics, Site Planning, and Agencies Coordination.
RESULT: Preservation and access to a previously inaccessible part of San Francisco.
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