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YMCA of San Francisco

PRESIDIO YMCA

Vision aligned with the Presidio Trust and National Park Service

The YMCA of San Francisco has a 150-year legacy of building strong kids, families, and communities and was at risk of losing its lease at the Presidio of San Francisco. To maintain this prime location, it needed to develop a compelling vision to present to the Presidio Trust (part of the National Park Service). MKThink conducted utilization and occupancy studies, identified core programs, analyzed space needs for program expansion, and mapped out a strategy for managing programs with partner organizations. Informed by the findings, the project team recalibrated the vision, mission, and objectives to align with the geographic context and corresponding expectations. The resulting framework positioned the Presidio YMCA as an anchoring institution whose facilities and programs promote the experience of the Golden Gate Park National Recreation Area.

BREAKDOWN:

Date: 2007 - 2009
CITY: San Francisco
STATE: California
SIZE/SCALE: 24,000 SF
MARKET: Community Institution
SERVICES: Stakeholder Engagement, Visioning,
Master Planning, Programming, and Organizational Planning.

PROJECT:

CHALLENGE: Providing a compelling vision to present to the Presidio Trust to prevent the Presidio YMCA from losing its lease.
APPROACH: MKThink conducted utilization and occupancy studies, identified core programs, analyzed space needs for program expansion, and mapped out a strategy for managing programs with partner organizations. Informed by the findings, the project team recalibrated the vision, mission, and objectives to align with the geographic context and corresponding expectations.
RESULT: A framework that positioned the Presidio YMCA as an anchoring institution whose facilities and programs promote the experience of the Golden Gate Park National Recreation Area.
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